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Friday, November 4, 2011


Antique 18k carved amethyst ring is ON SALE right now at

You've finally found a gorgeous piece of antique jewelry that you love and can afford. Despite its age, it's in top condition like that gorgeous ROSE AMETHYST CARVED 18k RING above and you want to keep it that way. How do you look after it so it stays looking good for many years to come?

Well one thing you should do is research the "hardness" or durability of the gemstone in your ring or necklace. Some stones are more brittle, easier to chip and damage than others. Even diamonds get chipped if you're not careful. We have a lot of very informative articles on our site at BUY GENUINE GEMSTONES that you will find useful. It's a busy site and gets lots of traffic, so obviously there are many people wanting to know about about things like the popularity, value and quality of precious and semi-precious gems. You may find what you want there. 

But in the meantime, here's some information pertaining, in this case, to amethysts. I've chosen to do this post on amethyst because it's such a popular stone but not the hardiest. Did you know, for instance, that amethysts are affected by temperature changes ie. either too hot or too cold can alter their color. When you have a rose-pink amethyst like the one above, you want to keep it that way and not suddenly find out it's turned smokey-gray. So when you're not wearing your ring, be careful where and  how it is stored. 

Before storing any jewelry, if you have just cleaned it, make sure it's thoroughly dry. If you put a ring like the one above into a box before it's fully dry, that gorgeous 18k carved mounting will discolour; on top of that, the box interior is likely to mould. 

And while we're talking about cleaning jewelry, what's the best way to clean that precious antique ring above? Use a soft bristled brush, warm water and a mild detergent and brush carefully. Amethyst can scratch quite easily. Then wipe it dry with a soft cloth when you're done. Remember, make sure it's completely dry before you box it. 

Being in the business of selling rings, we are always looking at rings on our friends, relatives and acquaintances. It's amazing how often their expensive diamond rings look dingy and dirty. The sparkle is buried under months or even years of dirt. And yet, it takes 5 minutes to clean your rings as described above. People spend more time washing and polishing their cars and floors than cleaning their rings. Yet diamond and precious gemstone rings hold their value a lot longer than a car!

And speaking of cleaning cars and floors, when you're doing that, take off your rings for heaven's sake! Harsh chemicals can do irreparable damage to your rings. So do the chemicals in hot tubs and pools. I've had gold chains turn black while sitting in a hot tub. Always remove your jewelry before slipping into that tub!

Well one last thought before I go today: that superb CARVED 18K ANTIQUE AMETHYST RING shown above is included right now in our "NO TRICKS, JUST TREATS SALE" at RUBY LANE. That sale ends midnight November 7th. You can buy that beauty for only $529 if you act fast. And just an FYI, there are 24 other Ruby Lane shoppers already who have their eye on that one! 

Thursday, November 3, 2011


Royal de Versailles 18k Necklace expected to fetch upwards of $15, 000 at DUPUIS AUCTION
It's THAT time of year! The time when some of the big auction houses hold their "to die for" jewelry auctions and I'm dying! Now, when I am no longer buying any jewelry, having made the decision several months ago that it's time for me to retire and write about other things important to me, these auction houses send me their glorious catalogues and drive me crazy with their delicious, out of my budget, jewels!

That one above is a signed "Royal de Versailles" necklace fashioned from 18k gold  and expected to fetch $14,500 - 19,000 USD. The lattice-work design is overlaid with diamond florets and that bow is full of pave-set diamonds. While it's not something I'd ever wear (where would I wear it?!) as this is a live auction online, I can't wait to see what it actually goes for. Click the link below the photo to read up on it on Dupuis' own site.

And if you're a regular reader of this blog, you know I'm into CARTIER, and there's quite a bit of Cartier in Dupuis' Fall Auction in November 2011. Oh to be able to afford something like this SAPPHIRE/DIAMOND BROOCH below:

Isn't it exquisite! The oval sapphire weighs 13.69 carats. It's set above a 2.30ct pear-shaped diamond. And mounted all around both in platinum are old mine cut and baquette diamonds. It comes with the French Assay marks, stamped Cartier of course, and is expected to sell for a mere $66,500 - $85,500! Just a drop in the bucket for some, but the stuff of dreams for women like me I'm afraid. 

You just have to go over to DUPUIS and browse their catalogue. There's so much to see and drool over.  Now you will see some items that look very reasonable and quite affordable, but just remember there's a buyer's premium of 25% on anything you buy. You get a break if the item goes for more than $50,000; in that case you pay only a 20% buyer's premium! Then since this auction is in Ontario, you also have to pay HST (harmonized sales tax).  That's another 13% on top of the rest!

That brings me to one other lovely piece that caught my eye because it reminds me of this one in our DIVINE FINDS JEWELRY SHOP

We're currently offering this necklace at $500 below its original price: until midnight, November 7th, you can purchase this cultured freshwater pearl necklace with diamonds and carved emeralds, rubies sapphires in the 18k clasp for only $2695. Does that seem a lot? Well compare it to this one being offered at the DUPUIS AUCTION

This too has cultured pearls and a diamond enamelled clasp made of 14k. Dupuis estimates it will fetch between $3800 and $4750, making ours very reasonably priced, especially when you consider that there's no 25% buyers' premium + another 13% in sales tax on top of the sale price + buyers' premium.

Well that's enough for now. I could go on forever but just today, another 3 catalogues arrived. These came from HERITAGE AUCTIONS and now I'm dying even more. There's so much we'd love to buy for our DIVINE FINDS JEWELRY SHOPS but then, you can go and bid on them yourselves if you dare LOL! Next post, I'll try to bring you some highlights from the Heritage Catalogue. Oh to be rich!

Tuesday, November 1, 2011


Well did you survive Hallowe'en? I'm not sure our little puppy, Duffy, shown on the left did. Not only did the family think it'd be fun to "wig"  him but all those children coming and going, banging on the door, shouting "trick or treat" really freaked him out. By 8pm I had to shut our front door and turn off the lights to stop him from barking! Drove me crazy. It didn't help that I was also trying to put another jewelry video together to show off what's left in our  gorgeous line of gemstone rings. Trying to locate pictures to include, check what's sold, or has a sale pending, or what's actually available was no easy task between his barking and handing out the treats. Talk about multi-tasking!!

Well the good news is I did finish the video ... this morning actually ... and you can watch it below. These are the gemstone rings you can still buy in our shops at RUBY LANE and RUBY PLAZA and many of them are being offered at great reductions.

Hallowe'en may be over, but we're still giving out the treats. Some of them, like the fantastic VAN CLEEF & ARPELS 1.8ct diamond cluster ring below are almost at a give away price. Well you may not believe that but after all, this is Van Cleef & Arpels. You can save $1000 on our original asking price for this ring if you put in your order by November 7th. And yes, you can buy it on layaway:

And the price includes that original Van Cleef & Arpels box too!

We've added 2 more items to the NO TRICKS, JUST TREATS SALE today too so be sure to scurry over and see what else you can SAVE on when you buy by November 7th. Sales are being made right now since I sent out an announcement to our mailing list last night. Don't be the last one over to DIVINE FINDS JEWELRY at RUBY LANE. See you there!

Sunday, October 30, 2011


As partiers are busy carving pumpkins and searching for the ugliest, scariest or grossest outfits they can find, and the little ghosts and goblins dream of bags full of candy, the spirit of Hallowe'en has hit us at Divine Finds Jewelry too. And while we can't just give away our goodies, we are offering you some pretty sweet treats in our one-week long "No Tricks ... Just Treats" Sale, which ends at midnight, November 6th.

In great timing for the coming glitzy jewelry Christmas season,  we are offering a generous $500 off this fantastic and very beautiful authentic necklace and earring set by SCHIAPARELLI. The necklace is 15 - 16" long and the clip-on earrings a full
1 3/4" high, both featuring those glorious large stones so dear to Elsa's heart and in her favourite shades of pink, purple & amethyst. No Trick! TREAT yourself to this one by Midnight, Nov 7.

The unusual 14k SIFFARI LAPIS RING shown on the right is being sold on consignment for one of our regular customers and she told us recently when she stopped by to pick up her latest purchase from us that she wants her consignment pieces SOLD so she can buy more of our pieces LOL! So we've marked this one right down to a mere $295 in our "No Tricks, Just Treats Sale". This is for the person with eclectic tastes who likes designer signed jewelry and knows a bargain when she sees one. But you must put in your purchase order by November 7th to get it at this great price!

Now of course, if you're in the market for a truly outstanding engagement or gemstone ring that will turn heads with its beauty, here's your chance to save $400 on this PINK-PURPLE unheated Sapphire & diamond ring appraised at over $8500. Isn't it magnificent?! No trick here .. just one exquisite & unique ring being offered at a special price until Nov. 7th in our "No Tricks, Just Treats Sale" at Divine Finds Jewelry
And then, at a much lower price, you can
purchase the most popular, as in "wished-for" item in our shop: the stunning AQUAMARINE and DIAMOND ring shown on the right. It's truly baffled us how there can be 35 people who have added this one to their wish list and/or shopping cart and it remains unsold. Well maybe one of them will have the good sense to snap it up now during our "No Tricks, Just Treats Sale" by November 7th. It can be yours for $350 less than its original price.  Only $749 when you place your order by midnight, November 7 in our NO TRICKS, JUST TREATS SALE.

Check our DIVINE FINDS JEWELRY SHOP at RUBY LANE for more great buys during this sale and have a Happy Hallowe'en. Oh by the way: did you realize it's only 55 days till Christmas? That's not much when you have to allow for shipping times. All orders must be shipped no later than December 15th. Please don't wait till December to shop with us. Start now ... and SAVE!